A Pil-what? DID YOU KNOW: the Pilcrow is the official name for the symbol that denotes the end of a paragraph in a Word document. It has also been known as a “paragraph mark” and a “carriage return”. The name Carriage Return is a carryover term which originated before desktop publishing and computers and dates […]
Part 3: Templates: to lock or not to lock? That is the question…
In the last Dossier edition, we talked about Styles (Part 1 and Part 2) and bestowed on you the knowledge that the Formatting Tools on the Home tab of the Ribbon are the devil. As a reminder, Styles are formatting attributes that are grouped by name and applied by clicking on the desired text and then [...]
A not so Happy Valentine’s Day!
No Flowers for You! As much as we'd all like every interaction with our customers to be perfect, sometimes things just don't go to plan... February 14 started off like any other Valentine’s Day for Scott and me. We went to work with the “secret” knowledge that we had arranged surprise flower deliveries for each [...]
LCM Part 1: 4 Things you can Do to give your Business a Kickstart for 2017!
Life Cycle Marketing. Grow Sales. Save Time. If you want to make an incredible difference to your business this year, follow this 3-part series which looks at Life Cycle Marketing (“LCM”) and some real life examples on how to implement it into your business. Whether you have been in business for a while or you [...]
Part 2: Styles: are they all created equal?
Now that you know the Formatting Tools on the Home tab of the ribbon are the devil (well, at least, for aspiring formatting ACEs), it’s time to introduce you to your new best friend – Styles. Put simply, Styles are formatting attributes that are grouped by name and applied by clicking on the desired text […]